Elizabeth McGregor, Author at Marketing With Miles

29 Jun

Tactics to Attract More People to your Exhibition Booth

Elizabeth McGregorAdvertising

The true measure of success of an exhibition booth is a high return on investment. To boost sales, you need people to come to your booth. Your first goal is to attract them so they will stop and check out what you can do for them. If this is your first time being an exhibitor, maximise every opportunity to have an attractive booth design and an interactive show. Know your purpose. By knowing the reason that you are exhibiting, you can plan more strategically. You can be more focused when making decisions, especially with your spending. Are you exhibiting to…

11 Jun

OVERVIEWS OF XM FOREX BROKER IN 2018

Elizabeth McGregorBusiness

The year 2018 is a prominent with so many popular broker’s names. One of them, I feel really impressed when it comes to XM. Because I've been dealing with this broker many times and was always satisfied with the service as well as their professionalism. XM was established in 2009, so far they have over 1,500,000 users from 196 countries around the world. This is an impressive number to talk about the development of XM as well as revealed that a lot of people trust and find XM. Moreover, XM has also personally visited over 120 countries to meet…

03 May

Promoting Business Even with Expo Booths

Elizabeth McGregorBusiness

Hotels and other short-term accommodation businesses may be hard to market. But if you’ll work with the right experts, even your custom exhibition stands can give you a great boost. With the expertise of professionals, you’ll never go the wrong way. There are a countless of marketing methods out there that will give your brand a boost. Even so, don’t forget that your expo booths need the expertise of professionals too. Yes, you read it right. Contrary to what some entrepreneurs think, you don’t just follow DIY guides on Pinterest or other websites to design your booth. While there are…

23 Apr

Some Instagram Algorithms

Elizabeth McGregorBranding

On social media, Instagram has made its place popular from a long time. Since Instagram introduced its algorithms in 2016 it makes vast changes. It has become easy to follow people of your aura and interest. What kind of pages you search on Instagram helps news feed to trend those pages in top. Like you search sports, music or food related pages, Instagram Algorithms shows those news on top. With innovation in technology people can get likes easily and interact with the people of same interest and profession. You can search easily pages of your interest like food, travel etc.…

17 Apr

What To Look For When Choosing An SEO Agency

Elizabeth McGregorOnline Business

The main concern of SEO methods is to raise the website using optimization procedures. Unlike direct retailing, SEO employs all available plans, and professional support to build the web ranking as credible and validated with the primary purpose is to get higher page ranking of the website on search engines such as Google and Bing. If a website can rank on a search engine, it turns to more perceptibly of the business over the internet. The SEO assistance guarantees search engine ranking and the web business can see the consequences as there will be a notable rise in the online…

13 Apr

How to Build your Trading Attitude

Elizabeth McGregorBusiness

Entering the trading market is easier than ever as the internet has eliminated almost all barriers to entry and made it possible for everyone to try their luck. But, the fact remains that trading is an art and it is important to have trading skills if you want to be a successful trader in the long run. The problem is that the process of actually acquiring these skills and polishing them is not an easy one and requires a vat of patience and experience. As a matter of fact, the only way for you to acquire them is to build…

10 Apr

3 Tips to select a good brandy

Elizabeth McGregorBranding

Brandies are always a luxury beverage. It can add sophistication to the place easily. It brings in elegance to many social occasions like weekend parties; get together, business meetings, etc. Luxury is always expensive. As brandies are costly, one needs to put in great effort to select the right flavour for the right occasion Here is a guide to select the right brandy Basics Decide on the occasion. Choose if it is for personal use or a holiday or a casual night. It can even be gifted to a friend. If it is for personal use, one can even go…

25 Mar

What should you know about counterfeit products?

Elizabeth McGregorBusiness

Counterfeit products are consumer goods which are often sold under the name of another brand without the authorization of the owner of the brand being plagiarized. The quality of these products is inferior to that of the real product. The sellers of the counterfeit products often infringe either the trademark or the copyright by selling these goods under the name of the brand. Effects of counterfeiting products: In the year 2014, there were an estimated 2.5 million jobs lost and around 750,000 jobs were lost only in the United States because of such products floating around in the market. In…

23 Mar

Ready to Move? Consider Houses in Kennewick WA Today

Elizabeth McGregorFeatured

If the time has come for a change of scenery or if your work, education or family has you considering a move to the Tri-Cities, consider taking a look at the wonderful single-family houses in Kennewick WA. Besides amazing property, there are several reasons to call this community home. 1. Kennewick is in the Sunbelt of the Pacific Northwest Because of its strategic location within the rain shadow of the Cascade Mountain range, Kennewick gets an average of 300 days of sunshine and only seven inches of rain annually. Even though it’s close to the Canadian border, the winters tend…

22 Mar

What are the differences between working capital and small business loans?

Elizabeth McGregorBusiness

On the surface, it may seem that there is not much difference between working capital and an SME. After all, one may argue, it is granted to the business and the unit can apply it to business purposes as per choice. However, this is not true. The main difference lies in the timing aspect. In accounting, there is a concept called as a matching concept. This means that a long-term debt should be applied for long term capex purposes. Alternatively, a short-term working capital loan should be applied for operational expenses. A mismatch can lead to serious solvency crisis for…