04
Jun
How do you feel about the term 'click bait'? The average internet user thinks of click bait with the same disdain reserved for spam and malware. It is not good. As an SEO specialist though, you should have a different perspective. It is not that you want to create click bait content, but you shouldn't be afraid to use click bait titles to improve SERPS. What is click bait? Utah-based Webtek Interactive explains it as small pieces of rich content intended to encourage people to click so as to drive them to a new site. Click bait often appears as…