{"id":3188,"date":"2022-07-13T04:40:45","date_gmt":"2022-07-13T04:40:45","guid":{"rendered":"https:\/\/www.marketingwithmiles.com\/?p=3188"},"modified":"2022-07-13T04:40:49","modified_gmt":"2022-07-13T04:40:49","slug":"tips-for-startups-and-business-owners-on-how-to-qa-their-products","status":"publish","type":"post","link":"https:\/\/www.marketingwithmiles.com\/tips-for-startups-and-business-owners-on-how-to-qa-their-products\/","title":{"rendered":"Tips For Startups And Business Owners On How To QA Their Products"},"content":{"rendered":"\n

Before you release your first product, you must ensure it\u2019s tested thoroughly. Most startups and small businesses won\u2019t have the time or budget to test their products thoroughly before launch. Even if you do, you probably won\u2019t want everyone to know about it. You see, not everyone is cut out for testing products or websites alike. It can be difficult, time-consuming, and expensive (all of which are good reasons to quit). If your new product isn\u2019t doing the intended task properly, it could result in a lot of frustration for users as well as cost money. So how can you tell if your new product is working correctly? Use quality assurance (QA) testing as a guide instead of going by feel or opinions alone.<\/p>\n\n\n\n

What is Quality assurance testing?<\/h2>\n\n\n\n

If you\u2019re like most startups and small businesses who look for QA Consulting<\/a>, you won\u2019t have the time or budget to properly test your product. You\u2019re probably focused on getting your product to market as quickly as possible and will instead rely on customer feedback to help you improve your offering. This may result in a product that works great on paper, but in reality, doesn\u2019t function properly from end to end. To avoid such problems, you should test your product thoroughly before it\u2019s released. The word \u201cquality\u201d here refers to the level of authenticity and functionality that your product has. It\u2019s important to note that quality assurance testing is different from quality control (QC) testing in that it\u2019s focused on the quality of the end product, not the process by which it got to market.<\/p>\n\n\n\n

How to run quality assurance tests<\/h2>\n\n\n\n

To conduct quality assurance tests, you\u2019ll need to gather information about your product. This will help you spot problems early on and correct them before they become widespread issues. Depending on the type of test that you\u2019re running, you may choose to gather this information during either a pre-launch or a post-launch period. For example, if you\u2019re conducting a post-launch survey, you should include a question about whether or not customers are enjoying your product. You should also include thank-you notes if you received a positive response to your survey. If you\u2019re conducting a pre-launch survey, you should ask customers how your product performs in real-world situations. This will help you discover any weaknesses in your testing methodology.<\/p>\n\n\n\n

Why is quality assurance testing necessary?<\/h2>\n\n\n\n

Poor quality leads to poor retention. As users of your product get accustomed to it, they\u2019re likely to start using it more often. This will result in a drop in average revenue per user (ARPU) and, eventually, a decline in total profit. Poor quality also has a direct correlation with customer satisfaction. If a user feels like their experience with your product is substandard, they may choose to return to your shop later on. This means lost sales and potential future customers who may have been interested in your brand but didn\u2019t end up buying. In addition, poor quality could lead to a decrease in your conversion rates. After all, people are likely to click on ads that promise deals on travel if they see them on social media.<\/p>\n\n\n\n

How to find the root cause of problems with your product<\/h2>\n\n\n\n

As the owner of a new business, you might not know how your product goes wrong on the ground level. This could be because you\u2019re a new business owner or an inexperienced programmer. For example, your product could be doing too much work when it shouldn\u2019t. When you receive a request or a complaint, you should be able to look behind the scenes and see what part of the process your product is responsible for. You should also be able to test this hypothesis by testing your assumptions. You can also look for a software testing firm<\/a> that can help you in the quality assurance of the product. This could be as simple as deleting one of your core team members and having them sequence the deleting of various files. If you find out that your product isn\u2019t working as intended, you can always make adjustments during the beta testing period to make sure that the final version works properly as well (even if customers are already paying you).<\/p>\n\n\n\n

Conclusion<\/h2>\n\n\n\n

If you want to prevent problems from occurring in the first place, you should test your product thoroughly. This not only helps you find issues with your design but also helps you spot problems with your code. If your product does fail quality assurance tests, it\u2019s important to troubleshoot the issues and fix them before launch. This not only helps your business but also helps you avoid a litigation battle in the courts later on. Apart from that, if your new product isn\u2019t doing the intended task properly, it could result in a lot of frustration for users as well as cost money. So how can you tell if your new product is working correctly? Use quality assurance (QA) testing as a guide instead of going by feel or opinions alone.<\/p>\n","protected":false},"excerpt":{"rendered":"

Before you release your first product, you must ensure it\u2019s tested thoroughly. Most startups and small businesses won\u2019t have the time or budget to test their products thoroughly before launch. Even if you do, you probably won\u2019t want everyone to know about it. You see, not everyone is cut out for testing products or websites […]<\/p>\n","protected":false},"author":10,"featured_media":3189,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[91],"tags":[],"yoast_head":"\nTips For Startups And Business Owners On How To QA Their Products - Marketing With Miles<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketingwithmiles.com\/tips-for-startups-and-business-owners-on-how-to-qa-their-products\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tips For Startups And Business Owners On How To QA Their Products - Marketing With Miles\" \/>\n<meta property=\"og:description\" content=\"Before you release your first product, you must ensure it\u2019s tested thoroughly. 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