How to Record a Product Screencast

Screencasts, also known as a screen video, refer to videos that are recorded on the computer screen. Screencasts are low cost for marketers to produce since they do not require you to rent any equipment. You can record everything about your product on your computer screen and show it to your prospective customers on the social media sites. You can create a screencast that teaches people about something, give lectures on a course, or give a demo of your product. The following are 8 steps you can follow to how to record computer screen to create a product screencast.

  1. Decide the Topic for the Video

First, you must think about what you want to cover in the video. If you are creating a tutorial, you must look for a subject that most people have difficulty to tackle with. You can pay attention to the submitted tickets of your products to get an idea on what subject to provide a tutorial on.

  1. Choose a Recording Resolution

Next, you must pick a recording resolution. You must record the screencast at a target resolution that is similar to the monitor display resolution. Larger resolution means the files will be large in size. Therefore, you should not assume it will be best for you to record in the highest resolution. If you only want your video to be displayed on a 480×360, it will be of no need to record it at 1028×800.

  1. Practice the Screen Recording Session

Before the actual recording, you should practice narrating from the script and do whatever that is needed on the screen, for example, clicking on the button. You must practice until you can keep within the predefined screencast time length. You also can make edits to the script during rehearsal.

  1. Recording the Narration First

Recording the audio in beforehand can give you an idea of how long the screencast video should be. When recording, you should speak at a consistent pace so that it will easier to edit afterwards. During the screencast recording, you can play back the audio so that audio and video will now be a single file on the timeline. You’ll have to make sure that every move on the screen is synced with the audio playback.

  1. Recording the Screencast with a Screen Recorder

You will need to get a screen recorder software like Movavi Screen Recorder Studio to produce screencasts. First, you must select the recording frame resolution from the Capture Area drop-down menu. Next, you must enable the microphone and system audio to allow sound to be captured on the microphone and speakers. You should remember the two keyboard shortcuts F10 to start/stop record and F9 to pause/resume recording. This prevents you from having to move the cursor across the screen during recording.

  1. Highlight Cursor

To highlight the cursor, you must go to Cursor options and check the Highlight cursor checkbox. Next, you must click the square next to pick a color. You can adjust the size of the highlight circle by adjusting the size slider.

  1. Add Text to Screencast

You can also add text to the video to allow people to understand what you are saying even if they did not turn on their volume. You can use callouts to clarify directions in your video. You can access the callouts in the tab with the shapes symbol. To add a callout, you simply drag it onto the title track above the video clip and double-click on it to type in the text.

  1. Add Music to Screencast

You can also add music to the intro or at the end of your video. You should choose music that matches with the video atmosphere. For example, if the video has an uplifting mood, you must select happy music with a major key. If your video is serious, you can choose somber music. If you want to stir up the audience emotion, you can select emotional music for the video. If your video is long, you can consider using multiple tracks. In the software, you can add music by dragging it to the audio track in the timeline. If you drag two tracks onto the timeline, one will queue behind the other. The audio tracks can be rearranged by dragging with your mouse.

By Clare Louise
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