Lorraine Kinnard

Five or six years ago, it was in vogue for digital marketers to order a single piece of content from an article writing service and then spin that content several dozen times in order to release it on multiple websites. For right or wrong, it didn't take long for search engines like Google to figure out what was going on. They eventually rewrote their algorithms to more easily identify spun content and punish publishers accordingly. While this was good, it led to the misconception that reusing website copy is a bad thing. It's not. Reusing old articles and blogs to…

We all have those things we wish we’d known before we reached a certain age or milestone in our lives, and multi-level marketing is no different. From Mary Kay to Avon or ASEA, wouldn’t it be nice to know what to expect prior to reaching that age, milestone, or point in your career? Here we’ve compiled 3 things we wish we’d known before we began our journey in multi-level marketing, and hope this knowledge will help you avoid some of the common obstacles that arise for many direct sellers when starting out. The Truth About Multi-Level Marketing While multi-level marketing…

The Grand National, called the “ultimate test for horse and rider” takes place on the 8th April at Aintree. If you want to be there in a corporate entertaining capacity, then don’t delay because places and opportunities are selling quickly. April may seem like a distant month but it’s not as far away as you might think. Don’t procrastinate or you may be disappointed. Horse racing hospitality takes place at all the legendary race courses but arguably it’s the Grand National and Aintree which hold the public’s imagination. The Grand National is the one race in the sporting calendar in…

Your business is steady, the staff are doing their jobs well, with the odd health and safety slip up, and your restaurant hygiene ratings average around a 3 so you’re not unduly worried. However, unless every member of your team, from trainee or new starter through to management has received health and safety training and attended food safety courses and are model employees who never make mistakes (impossible!) then your business is still at risk from a food hygiene issue. How conversant are you about these unwelcome guests? Norovirus This is the “winter vomiting bug.” Norovirus occurs when food is…

It may seem far-fetched, but an on-line app is one of the modern ways that can make your business stand out from the millions of others in existence today.  And your business – even if only a one-person small business operation – can acquire the unique bit of class that makes it attractive to prospective customers just by having an on-line app that is immediately recognized as yours compared to your competitors. This may sound extreme, but it is this century’s version of the unique logo or business name that gives companies world-wide success and recognition.  It can be the…

Woodworking is among Mankind's oldest artisan crafts, and one that we have never abandoned. In fact, centuries of artistic sensibilities and awareness—not to mention better tools and technology—continues to make our wood working abilities better and better.   Through use of Cancam laser cutting instruments, for example, we can even cut wood with more precision and accuracy than we could ever consistently perform on a human level. And this allows us to widely manufacture and distribute beautiful wooden crafts, even at a massive global textile manufacturing scale. But lasers can cut more than just wood.  Indeed, they can be effective across…